Do One Thing

waterfallDrip. Drip. Drip.

Water wears away stone by constancy, not power, not volume.

Marketing with a long vision will serve you better than looking for short-term sales.

Every day, do one thing to market yourself as an author, or to learn more about successful marketing. Here are 20 ideas to get you started: Continue reading “Do One Thing”

Peter Bowerman – The Well-Fed Writer

Peter Bowerman's Well-Fed Writer
You might be interested in Peter’s free report
Mr. B has earned more money writing than I have, in part because he’s good at writing for others. (I’m only good at writing for me — but don’t let that sway you; I’ve turned down loads of copywriting work simply because it doesn’t interest me. If it interests you, know that it’s out there waiting for the right writer. Right?)

I’ve only read a little of Bowerman’s work, but between that, Tom’s recommendation, and that of a dozen other writers I respect, you’d be smart to investigate the Well-Fed Writer if you’re curious about writing commercially.

Tom says:

Peter Bowerman is another great writer, strong writer’s counselor, and also a great guy, one whom I’ve had the pleasure to meet in person. His The Well-Fed Writer and The Well-Fed Self-Publisher are essentials for the freelancing life. Check out his Well-Fed Writer blog.

Rigidity and Balance and Forward Momentum

The first year my blog over at Someday Box was live, I posted whenever I felt like it, when something special was going on. When I realized the work I do with Someday Box was our future, I started posting daily.

photo by Carolina Farion last week.

I’ve been kicking myself for only posting 4 times in 9 or 10 days. Kicking oneself is counter-productive. I cannot move forward while looking backward.

Continue reading “Rigidity and Balance and Forward Momentum”

5 Ways to Provide the Fresh Blog Content Your Fans Crave

photo by Andras Deak’ve all seen a teenager open the refrigerator for the thirteenth time hoping miraculously that a pizza has appeared where only broccoli lay before.

There’s a marvelous scene in one of the Crocodile Dundee movies where someone points out that his hotel room has a television. He turns it on saying, “I’ve seen television before.” As the I Love Lucy theme fades in he says, “Yup, that’s what was on”.

Can you imagine if the food in the fridge really never changed or if the show on television was actually always the same?

There are some activities in life which hinge on variety, newness, change, to keep our attention. Eating the same foods over and over again gets boring fast – even pizza.

The single greatest reason for potential fans (which means potential purchasers of your book) to visit your website is to find something new.

Continue reading “5 Ways to Provide the Fresh Blog Content Your Fans Crave”

But I Don’t WANT to Blog!

Most writers dislike marketing. They dislike anything that takes them away from their writing, but marketing is toward the bottom of the list.

I don't want to blog!

I don’t want to turn into a plaid polyester-wearing used car salesman! I just want to write! Besides, I have a blog, and it just lays there, doing nothing. How will anyone find it? What difference will it make, anyway?”

I’m a writer who came at this from the world of marketing (the subject of most of my books) so I have a different perspective.

Continue reading “But I Don’t WANT to Blog!”